Tuesday, September 14, 2004

Analysis of 'Whoop Demo' [IDD 301]

For my second analysis I chose the "Whoop Beverage" animation because it is relative in length to the animation we have to create.

The story of the short starts off with a young boy guzzling a can of this special soda. When he finishes the soda something happens in his eyes and he jumps up and starts to glow. After he glows he is able to fly and has super powers. Next the animation cuts to a monster destroying a city and the young boy flies in to beat the monster. With a swing of his fist he destroys the monster. Then the word "WHOOP" appears across the screen as he hits the monster.

The sound track is just a few continuous loops. There are also a few simple sound effects for the few major actions such as the punch and the transformation to the super status.

In the beginning the animation pans up along a static image with the head shaking to give the impression of swallowing the soda and short continuous loop of the soda pouring out of the can. The arm then swings all the way down and disappears off screen to show that the boy is done with the can of soda.

The camera then zooms on his eye and then probably the eye changes color and rings orbit around the eye until it has finished its color change. The eye then blinks and cuts to him jumping up in the air.

To achieve the effect of jumping the camera pans out from the boy and the background has lines that spin around the center. The silhouette of the boy changes to a complete yellow with a white outline. The silhouette is then squished or transformed into a narrow shape and pulled off screen very quickly. While the boy is flying he starts in the lower left hand of the screen and his legs are now a yellow beam of energy there are action lines continuously moving to show that he is flying very fast.

The next scene shows a monster terrorizing a city. The monster's body is static and his arms move up and down and the monster's lower lip is moving up and down to show that he is growling. To show the boy flying in there is a motion trail left behind from the energy beam.

Next he comes face to face with the monster and the boy is floating in the air. When the boy is floating in the air he is a static image and is rotating slightly back and forth. The monster's only movement is his eye that blinks. As he swings for the punch there is one image to show the wind up and then another to show the swing, followed by the word "WHOOP." Each of the letters shake and then disappear. That ends the animation short.

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